I had to read Googled: The End of the World As We Know It for one of my classes. The book frequently explains how Google’s AdWords and AdSense programs changed the way that media advertising works. To understand a little better how these things work from a content producer’s standpoint, I’ve added a few ads to this blog as an experiment.
So far, I’ve been disappointed that the ads aren’t very relevant or informative. I’m looking forward to see how NowSpots (Brad Flora’s local ad platform) shapes up.